Keyword Discovery - FAQ
Why are the Keyword Discovery results different from the Wordtracker results?
The WordTracker predicted daily total is an estimate based on Wordtracker's
data sample. It is an extrapolated figure based on what WordTracker believe
is the total number of internet searches.
So if WordTracker sees 1 click per day on a given term, and assuming they
have a sample of say 0.25% of the total internet searches, they would report
that one click as 400 daily searches.
The Keyword discovery total is the TOTAL number of searches in the Keyword discovery
database. That is, the total number of actual searches recorded on that
term, NOT an estimate.
This means that you can not compare these two totals as the Keyword discovery total will
almost always be lower.
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